Ad Specifications
Ad Specs
Design
Student Media has a comprehensive in-house design team that can design your creative at an affordable price. Pricing to design a single ad varies from a minimum of $25 to a maximum of $100. Our agency, AdThing can also help create and implement a full campaign.
Tabloid Ads
A. Full Page 9.3″ x 11″
B. Page Buster 6.2″ x 11″
C. Half Page 9.3″ x 5.5″
D. 1/3 Page 3.1″ x 11″
6.2” x 5.5”
9.3” x 3.6”
Rack Ads
Ad Specs: 17″ x 21″ plus bleed
Rack Ads are large posters placed on racks where students pick up The Chronicle and The Globe.
A – Frame
Ad Specs: 24 inch x 36 inch
A-Frames provide a targeted approach to reach the 30,000+ students that walk around campus each day. These can be placed in high traffic areas and targeted to specific audiences based on their major. These 2-sided signs are a great way to reach the campus community.
Ask your representative for details regarding availability and sign placement.
Deadlines
Unless otherwise stated, deadlines are as follows:
Reservations – 4 business days before ad runs by 4pm
Artwork – 2 business day before ad runs by 12pm
Any ads cancelled within 24 hours of the ad run may be subject to a 50% late cancellation fee.
Send art to ads@utah.edu
Minimum Ad Specs
Print Ads: 8 bit, CMYK, 300 dpi.
File Format: EPS, PDF, JPG, or TIF.
Embed all fonts and images.
Online Ads: RBG, 72 dpi.
File Format: JPG, GIF, animated GIF, SWF.
UBN: RBG or CYMK, 300d dpi.
File Format: JPG, GIF, MP4, or FLV.